Learn more about my:

+ Experience

+Web Design Process

+Frequently Asked Questions

Skills & Experience

Web Development

• Squarespace: Specializing in designing and customizing user-friendly, visually compelling Squarespace websites, I ensure each site is tailored to your needs and easy for clients to manage.

• CSS, HTML, JavaScript: With front-end development expertise, I add advanced customizations to websites, creating unique functionality and a polished look that stands out from template-based designs.

Design & Branding

• Figma: Proficient in creating wireframes and mockups to bring design ideas to life and ensure a seamless development process.

• Photoshop: Expert in photo editing, graphic creation, and enhancing visuals to make your brand pop.

• Illustrator: Skilled in vector-based design, logo creation, and branding materials.

• InDesign: Proficient in creating professional layouts for print and digital media, such as brochures, presentations, and reports.

Marketing & Advertising

• Social Media Management: I help businesses build their presence across social platforms, ensuring consistent branding, engagement, and growth.

• Facebook, Instagram, Pinterest + Ads: Managing ad campaigns that drive targeted traffic, increase conversions, and expand your reach.

• Google Ads: Crafting and optimizing Google Ads campaigns to ensure your brand reaches the right audience at the right time.

• Email Design & Marketing: I create eye-catching email templates and implement marketing strategies that boost engagement and conversions.

  • Mailchimp, Sendinblue, Constant Contact, Robly: Proficient in these platforms, I handle everything from design to campaign management, helping you nurture your audience effectively.

SEO Optimization

• Ensuring that your website is optimized for search engines, helping your site rank higher and attract more organic traffic.

Content Strategy

• Developing content plans that align with your brand's voice and marketing goals, ensuring consistent messaging across platforms.

Web Design Process

Starting point.

If we're not starting from scratch, the first step is to figure out where your domain and current website are hosted. We’ll also determine if any services, like an online store or email, are attached. From there, we can:

1. Transfer or replace your services with Squarespace.

2. Keep your existing services and point your domain to a new Squarespace site.

3. Update your current site on its current platform.

Understanding fees and pricing.

If you’re using Squarespace, we’ll discuss the platform’s fees (either monthly or annually) to keep your site active. My design fees are separate from Squarespace and depend on the work involved in transferring your site and creating the new design.

• You’ll find Squarespace pricing here: https://www.squarespace.com/pricing

• My web design prices are $50 per hour and website packages start at $850 for a one-page basic website.

Review Proposal and Contract.

Once we’re aligned, I’ll send a proposal detailing my fees, along with a simple contract that ensures your information is secure and covers policies like cancellations and what to expect during the process.

Collect and Layout.

Next, I’ll gather key information about your business, brand identity, design preferences, target audience, and any assets you have, like logos and photos.

Any and all input at this stage is welcome! The more, the merrier. Here’s a list of some of the things I’ll need:

• Logo Files, Branding Kits, Colors

• Photos for your website

• Key points to promote or the purpose of your site

• Examples of other websites you like

• Ideas for style, look, and feel

From there, I’ll design a layout that ensures a smooth user experience, guiding visitors through your site and marketing funnel.

Create a Squarespace account.

If we’re using Squarespace, I’ll guide you through setting up an account where you can access the site in progress. This also sets up payment for hosting your website after launch.

Design Proof.

Here’s where the fun starts! I’ll create a visually appealing and mobile-friendly website that works across all screen sizes. We’ll review it together and make any necessary revisions to ensure everything aligns with your vision.

• Responsive sites: It’s important to note that responsive websites often look simpler on mobile. While we can create an immersive desktop experience, some elements may not translate to smaller screens. The majority of users (80-90%) access websites via mobile, so prioritizing mobile design is crucial.

• Finishing Touches: In this phase, I’ll apply final revisions, check all links and buttons, optimize images, and ensure your SEO is in place. This step can take some time, as I’ll carefully comb through the entire site to ensure everything is perfect.

Final Checks.

We’ll do one last round of revisions, ensuring the site looks great and functions properly across devices and browsers. At this point, I’ll request the final payment.

If your domain is hosted elsewhere, I’ll either need access to that account or provide instructions to point your domain to the new site. The domain transfer can take 24-72 hours.

Launch Day!

Once everything is set, we’ll publish your site on Squarespace. I’ll guide you through setting up your payment for hosting. Your website will be live, and I’ll be available for 30 days to help with training, troubleshooting, or any small fixes.

Support

Switching platforms or moving existing websites can be stressful, but I’m here to make the transition as smooth as possible, ensuring no website downtime. Please reach out with any questions or concerns!

Frequently Asked Questions